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ITU, Ironman sign historic partnership


01 Feb 2017
Tampa, USA, January 31, 2017: The International Triathlon Union and Ironman - a Wanda Sports Holding company - announced today that they have agreed to an historic cooperation framework to further develop and grow triathlon. After a week of meetings at Ironman HQ in Tampa, Florida, senior leaders from both organisations, including ITU President and IOC member Marisol Casado and Ironman President and CEO Andrew Messick, signed a Memorandum of Understanding.

In particular, the MOU focused on standardised rules, further collaboration on anti-doping efforts, national federation relations, sanctioning, a single set of rules and collaborative marketing initiatives to grow the sport at the age-group level. “Our collaboration with the ITU is of considerable importance for the prolonged and continuous growth of triathlon,” said Messick.

“We share a common goal, have worked well together in recent years and have developed trust in the ITU leadership group. I believe that the productive conversations that led to this milestone are pivotal for the continued progression of triathlon.”

Casado added: “The best way to grow triathlon, and improve the sport at all levels, is to do so together. Continuing strong collaboration with Ironman will serve to further evolve triathlon across the world. “I look forward to many more fruitful meetings, and creating the best possible environments for athletes, following this cornerstone moment.”

For more information on the ITU, visit
www.triathlon.org.
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